China Introduces New Antitrust Rules Against Tech Giants

China's State Market Regulatory Administration (SAMR) has issued new antitrust rules, that's btightening the existing restrictions faced by the country's tech giants. The new rules formalize an earlier antitrust bill issued last November and clarify a number of monopolistic practices that regulators plan to suppress.

The rules are expected to put increased pressure on the country's leading internet services, including e-commerce sites such as Taobao and Tmall Marketplaces from Alibaba Group or They will also cover payment services such as Alipay Ant Group or WeChat Pay from Tencent Holding.

The innovations prohibit companies from "monopolistic behavior", including forcing sellers to choose between the country's leading Internet players, which is a long-standing practice in the market.

In this way, SAMR intends to protect fair competition in the marketplace. The regulator also indicated that it would prevent companies from entering into price collusion or using data and algorithms to manipulate the market.

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